Airlines, as well as online flight aggregators, have long been providing services for booking and purchasing tickets directly through the web. This option of customer service is many times more convenient than the physical purchase of tickets at the airline offices. However, progress is not standing still and customers have little access to booking via a web-browser. The popularization of smartphones puts new demands on service delivery, which is why it is so important to think about developing a mobile ticket booking application in a timely manner.
How is a mobile app different from a mobile website?
The main difference between the mobile app and the CRM system is the integration with the mobile site and the push notifications. Push notifications will allow you to stay in touch with your customers and not only keep them informed about hot offers, but also send personalized notifications, which will definitely increase their loyalty. These notifications will also become automated advertising for the company without any additional material costs.
In general, the mobile application has flexible functionality, which turns the service into a convenient tool for both the client and the company.
Functionality of the mobile ticket booking application:
- Convenient, intuitive flight search, which includes a variety of filter system, allows you to quickly find the necessary tickets;
- Full transparency of information – all charges and fees are shown in a separate block, which forms a good reputation of the company;
- Opportunity to sign up for the direction of interest and be notified about the best deals attracts customers to use this service regularly;
- The possibility to share information about the flight in one touch via any convenient communication channel (SMS, social networks, mail, etc.) expands the range of potential customers;
- Acceptance of payment through the app simplifies the process of purchasing a ticket and encourages a quick decision to buy;
- The ability to enter affiliate programs into the application allows for additional income, and for customers – discounts from partner companies (hotels, car rentals);
- The discount program turns every new customer into a regular one;
- Integration with CRM system and push notifications about promotions and special offers allows you to be constantly in touch with the client and advertise services without additional costs.